AI.Assistant
AI assistant for automotive catalogues. It doesn't guess — it guides the user through a conversation to exactly the part they need.

Talk to the assistant
Below is the same component that serves thousands of users in production today. Ask a question, say what car you're looking for, or start from one of the suggestions:
The assistant has arrived at the exact part. In the GC.Catalog at this moment you would see a product card with price, availability and the option to purchase. In your catalogue, the same event will be handled according to your UX.
Why good search is not enough
Most automotive catalogues try to improve parts matching through ever-better search — fuzzy search, embeddings, vector search. The problem is that in automotive 'similar' has no value. The customer doesn't want a part that nearly fits their car — they want the one that fits exactly.
AI.Assistant changes the model. Instead of returning a ranking of results, it guides the user through a conversation to precisely identify the vehicle and the need. It asks about the year, engine version, body type. It follows up when something is ambiguous. It only finishes when it is completely certain.
The result: instead of a list of 'maybe this, maybe that' — a specific, correct part.
It depends on who you are
The platform runs in automotive, but its architecture works wherever scale, specialisation, and long-term stability matter.
For technical integrators
You have your own catalogue, your own frontend, your own development team. We give you a React component, an API and documentation. You integrate it into your environment, we provide technical support.
The assistant communicates with your catalogue through an event system — when vehicle or part identification is reached, it emits an event that your catalogue handles according to its own UX. We deliver the conversation intelligence. You decide what to do with it.
For platform owners
You run a B2C or B2B store in automotive and want to add AI.Assistant? We'll help with the implementation — supporting your team or your solution provider's team. From integration with your database, through tuning to your data, to maintenance.
A product in production
AI.Assistant is not a prototype or proof of concept. It runs in production today on large B2C and B2B automotive platforms — in multiple European countries, in several languages, serving thousands of users simultaneously.
We treat conversations with AI.Assistant in accordance with GearCode's data protection policies. Your data is not used to train external models.
More: Data and security
What's included
React component
Ready to embed in your application. Takes language as a parameter — works in every language version of your platform.
API
Assistant calls, conversation history, session context management. Full documentation.
Event-driven architecture
The assistant doesn't impose your UX. It emits events — vehicle identification, part identification, path completion — and your catalogue reacts to them according to its own design.
Integration support
Technical documentation, developer support during implementation, SLA according to your agreement.

Want AI.Assistant for yourself?
Whether you integrate on your own or need a full implementation — let's talk. We'll prepare a quote tailored to your catalogue and scale.